YOUR CUSTOMERS ARE ONLINE

330°  online marketing campaign

DESIGN

At  TOPSOFTWEB SOLUTION, Our web designers and website development team work together to custom build your website around your goals and needs. Each website is designed around your brand to create a cohesive approach to your marketing..

 

CONTENT

At  TOPSOFTWEB SOLUTION, your website needs to tell a compelling STORY that captures the INTEREST and ATTENTION of your target audience. We will help you craft a compelling story that will effectively communicate the UNIQUENESS and USEFULNESS of your brand!

 

TRAFFIC

At  TOPSOFTWEB SOLUTION, your website needs to be VISIBLE on search engines and social networks in order to ATTRACT visitors. Our IN-DEPTH knowledge of Search Engine Optimization {SEO} and Social Media Marketing will make your brand a visible ICON online!

 

CONVERSION

At  TOPSOFTWEB SOLUTION, your website must be able to turn TRAFFIC {visitors} into SALES {customers}. We will help you strategically integrate an automated SALES FUNNEL into your website to capture visitors as leads and convert them into PROFITABLE customers!

 

TIMELINE
At  TOPSOFTWEB SOLUTION, the project will be executed in this timeline: Initial Consulting, Web Authoring, Web Development and Programming, Testing, Debugging, launching, Support Team Training, Post Launch Support and Evaluation

 

COST

At  TOPSOFTWEB SOLUTION, the full pricing will be dependent on the features and type of system that will be developed. This depends on the finished product you desire as well as your budget.

LET’S HELP YOU GET STARTED WITH YOUR ONLINE SHOP-ECOMMERCE

FEATURES OF OUR ECOMMERCE WEBSITE

Our Ecommerce is designed feature rich, easy to use, search engine friendly and with an appealing interface.

 Here are some of the features:

  • Unlimited Products
  • Multiple Flash(slider)
  • Multi-Currency
  • Product Reviews
  • Product Ratings
  • Downloadable Products
  • Shopping Cart Solution
  • Newsletter
  • Backup & Restore Tools
  • Automatic Image Resizing
  • Unlimited Information Pages
  • Discount Coupon System
  • Online Chart
  • Google analytical
  • Google business
  • Search Engine Optimization (SEO)

 

Let us look at other features  in details

 

  • Search Engine Optimization (SEO)

 

Having a high search engine ranking for the keywords related to your products can mean the difference if your store takes high number of sales or not.

 

Our ecommerce is search optimized allowing pages to be indexed by all major search engines and includes support for custom product and category META tags.

 

  • Sales Reports

 

Our ecommerce currently has 3 different types of reports.

Sales Report

Calculate the total amount of sales by day, week or month.

 

Products Viewed

View which products have been viewed the most or had the most interest from your visitors.

 

Products Purchased

View which products have been sold the most so you can better plan marketing campaigns to boost sales.

 

 

  • Guest Checkout

 

Topsoft ecommerce has a guest checkout feature so that customers can sign up or don’t have to sign up for an account and can simply just enter the minimum amount of details required to process their order.

 

 

Step 2: Account & Billing Details

Step 3: Delivery Details

Step 4: Delivery Method

Step 5: Payment Method

Step 6: Confirm Order

  • Payment Gateway :

Payment gate way can be integrated into your website-optional

 

  • Backend Administration

Our ecommerce has a fully functional user interface where the administrator manages the website

  • Recent Activities

This module shows you the time at which your users logged in .

  • Social Medial Optimized

Our ecommerce site allows you to share your products via social media and email with a link

  • Marketing Tracking

Tracking Codes

To track your campaigns, the tracking code is added to the end of the URL leading to each marketing campaign. You can embed the code into each of the links you chose in your website.

When you are creating a banner for an advertising campaign in your website or another online media platform, you have to create a new marketing campaign. The new campaign will be used to track how many clicks you get and where they came from by embedding the tracking code in the link to the campaign.

Example. You start advertising in three different media platforms. You will need to add a new marketing campaign for each of them, with the name of each media platform you are advertising on. That way, you will track how many clicks you get from each of their websites. You simply give them the link with the embedded tracking code of each marketing campaign.

WEB DEVELOPMENT COMPANY IN LAGOS

Website development company:

Website development company There are hundreds of different website building platforms and website builders around the market.

WordPress, Wix, Joomla, Drupal… Just to name a few.

You can also code your website from scratch, but we wouldn’t recommend it on mainly two reasons:

  • It just takes too much time (seriously)
  • Your end result will be mediocre at its best…

But which one should you choose?

Website development company Here’s Why Most People Use WordPress to Build a Website

Website development company Unlike many other website builders, it’s completely free.

WordPress is the easiest platform we’ve ever worked with, but it’s flexible enough to suit everyone – small business websites, online shops, bigger organizations and so on…

But more importantly:

  • WordPress vs. HTML & CSS: Learning HTML from scratch can take 6+ months, let alone CSS and PHP. Having a basic knowledge of HTML can help you gauge things more quickly, but if you want to create a website within a day or two, learning HTML isn’t a viable option.
  • WordPress vs. Website Builders: Website builders are expensive and often very limited. They are good for one-page websites, but not more.
  • WordPress vs. Joomla/Drupal: WordPress is just so much more user-friendly.

Website development company If you want more details, we’ve put together a comprehensive comparison of WordPress, Joomla, and Drupal.

If for some reason you don’t want to build your site with WordPress, check out our Drupal, Joomla and HTML5 guides as well. They are all FREE to use.

But for the beginners, we strongly suggest sticking to WordPress.

P.S. Don’t choose your platform right away. Most web hosting services offer one-click-installs for WordPress, Joomla, and Drupal. You can decide later and you don’t need to download/install anything.

Where Do I register a Domain Name and Get Web Hosting?

Full disclosure: Website development company We earn a commission if you end up purchasing Bluehost through our referral links in this guide. This helps us to keep WebsiteSetup up and running and up-to-date. Thanks for your support.

Website development company

website development

We’ve mostly used  as a web hosting and domain registrar.

 Use this link  to get a free domain (for the first year) with your hosting.

Their introductory price starts from $2.75/mo and they’re currently throwing in a domain name for free (first year)– so it’s worth checking them out.

They are also one of the most popular hosting providers on the market, so they are definitely well-established and secure enough to host your website.

$268 MILLION APPROVED BY NIGERIA FOR AGRI & TECH INNOVATORS

$268 Million Approved by Nigeria for Agri & Tech Innovators

The giant Of Africa, Nigeria approved disbursing $268 million in funding to support agricultural entrepreneurs and young technology innovators, .

One tranche of the funding, worth 90 billion naira ($248 million), will be dispensed by the central bank as “soft loans” for people building small-scale agricultural businesses. The remaing $20 million will provide funding support to young innovators in technology, according an emailed statement by the presidency stated by Yemi Osinbajo, Vice President .

Economy Diversification is Key

This is away of diversifying the Nigerian economy from its rich oil economy .  Over the years Nigeria have depended on oil exploration as its backbone for growth . Source : Bloomberg

Here are Peoples comments over the $268 million in funding to support agricultural entrepreneurs and young technology innovators.

The real value of life is to plant tree we don’t intend to sit under it shade. Let us hope this $268 Million Approved by Nigeria for Agri & Tech Innovators will get to the people

Here are Peoples comments over the $268 million in funding to support agricultural entrepreneurs and young technology innovators.

  1.  Leadership with poor execution. We keep using outdated models . Loans for innovators and early stage start up is toxic. What is the Economic team doing? It’s disgraceful to keep reading same script every-time. DBN, BOI, SMEDAN, etc and and now another scheme from VP using same strategy that has not worked. If we don’t know the right thing to do,can we just ask those who know.
  2. Govt should look at setting up Venture Capital Trust policy where skilled VCs and existing fund managers will take active part to create different innovative funds. Govt should drive entrepreneurial finance using equity and skilled management on an active basis. Same loan story takes the younger generation no where. We need to be smart. Innovation has no race or ethnicity.

7 MONEY MURDERING MISTAKES NO WEB DESIGNER WOULD DARE TELL YOU

7 Money Murdering Mistakes No Web Designer Would Dare Tell You

There’s no better time to take a look at your web strategy and web designer jobs than right now .

The essence of a winning  website is to connect you and your prospective buyers.

I want to reveal to you some mistakes that most web designers make in small business web design so these mistakes should be avoided at all cost .


MISTAKE #1: Design that Lack Mobile-Friendly experience

MISTAKE #2:  Design With No Clear-Cut about Your Target Buyers

MISTAKE #3:  No strong call to action that drives users

MISTAKE #4:  No Analytics to Measure Performance

MISTAKE #5:  Website Not HTTPS (Secure)

MISTAKE #6: Website Slow Load Time

MISTAKE #7: No Blog Integration


MISTAKE #1: Design that Lack Mobile-Friendly experience

Mobile-Friendly experience is also known as responsive website.

Most online buyers are mobile users. Ie Consumers use their smartphone more than the desktop online .

Google is very interested in mobile user experience. One of the things that Google will demand when you want to optimize your site, is its responsiveness .

Take note that Google does not approve any website that is not responsive.

Responsiveness is the ability to automatically resize a website in different devices ( Desktop, laptop, smartphones ) to make it look good.

Visit this Website Yazida Stitches on your desktop and then on your smartphone to compare.

 

web designer

Be at alert because the majority of website designers are ignorant or too lazy to implement it .

 

MISTAKE #2:  Design With No Clear-Cut about Your Target Buyers

90% of Website designers are guilty of not factoring in the target buyers persona in website design.

They usually don’t probe to understand who you actually want to sell to.

No business thrives when the dream customers are not known. In the same line, an effective website cannot be designed if the dream buyers are not factored in the design .

 

MISTAKE #3:  No Strong Call To Action (CTA)That Drives Visitors

Web designer mistakes  that is  mostly underrated  out there is CTA.

Call to Action(CTA) means what next you want your website visitors to do .

CTA  has to be written in a simple clear compelling tune. Eg

  • Subscribe
  • Add to Cart
  • Get Started
  • Request a Demo
  • Sign  Up
  • Buy Now . Etc

web designer

MISTAKE #4:  No Analytics to Measure Performance

This is most frequent in the world of web design mistakes.

Google Analytics is one of the most popular digital analytics software.

It is Google’s free web analytics service that allows you to analyze in-depth detail about the visitors on your website.

It provides valuable insights that can help you to shape the success strategy of your business.

web designer

Google Analytics measures  your (website data) such as the city where traffic is coming from, the page you’re measuring, or the social media channel you’re evaluating etc

 

MISTAKE #5:  Website Not HTTPS (Secure)

In this age of cyber threats and online uncertainty, consumers are losing confidence.

HTTPS tells customers that you’re utilizing an SSL certificate.

Https:www at your address bar means that your website got verified and that their information is being handled safely.

web designer

Https have distinct advantages over http

Not having a secure website is like waving a red flag for both search engines and cautious website visitors.

The search engines push websites that are not https: further down in the search results and limit your online visibility.

 

MISTAKE #6: Website Slow Load Time 

Website load time is the time it takes your website to load when keyed into a browser.

A slow website load time limits your business.

A slow website load time affects the SEO- search engine Optimization .

A slow load time discourages website users (high bounce rate) .

Every website owner should ensure that fast load time is top on the list for your website.

A lot of website designers are not concerned about it but you should .

Slow website load time is from 3seconds and above.

 

MISTAKE #7: No Blog Integration 

Top brands and businesses create blog post to educate their customers, share news, and reach a wider audience.

Blogging is an essential part of online marketing strategy for many businesses.

They are used to drive traffic to websites via SEO integration .

You must ensure that your website developer integrates it into your website .

 

You need to ask these few questions to a website developer before you hire him .

 

  • How will I drive traffic to the website?
  • Who is going to update the website, and how often?
  • How much will website maintenance or updates cost?
  • Will I own the cpanel After Design ? (Cpanel is your right)

Are you guilty of any website design mistakes?

Are you thinking of having your own designed to avoid such mistakes no Web Designer Would Dare Tell You. 

Do you feel we are the right Website Designers? why not Contact Us